


Prescriptive Analytics: Just What the Doctor Ordered?
The problem is that organizations will starve-and are starving-on a diet comprised solely of strategy and potential. They need real action and tangible results. Many organizations analyzing data are stuck. It’s not their fault. They are…
What It Takes to Compete and Win in the Digital Economy
Companies are in a transition period. They are recognizing that the key to their success is bridging the gap between their data and how they work. How does it work today? Users still have to hunt around to find the relevant data and figure out what to do next, and…
Are You Wasting Your Data or Consuming It?
Last night I was in the checkout line at the grocery store. There was a woman behind me with a cart full of produce who told me, “I’ll probably end up throwing most of this away.” I asked her why. She said she knows she should eat healthy, but it takes too much time…
3 Fresh Approaches to Maximize Customer Value with Data
New customer acquisition is costly. And customers are increasingly demanding, fickle, and empowered with endless options — new and old — to spend their dollars. So brands are rightly focused on increasing retention and share of wallet to maximize customer…