Retention, the metric colleges to track students who return to school the following year, is a long-standing buzzword in higher education. Pressures as diverse as finances, public perception, and even a presidential agenda have brought retention to the headlines of higher education.
For all of the different terminology, data scientists will recognize this problem as a complex churn model. In a sense, it’s a matter of finding the corresponding triggers that lead to student turnover. But what it means in real terms is potentially changing the lives of thousands, and possibly millions, of students.